one of your classmates is an amature professional

Professional versus Amateur

O/H @ whatnext? festival from Quintin Hewlett on Vimeo.

Independent music, independent video

"The Public" + Imagined Communities

Jóhann Jóhannsson's musical piece "IBM 1403 (Printer)" dubbed over a synchronized playthrough of proceduralglitch3.nes, a Super Mario Bros hack. We are expected to interpret media in a given manner, and just as equally we expect our media to adhere to certain standards for reception (audience 'uptake'). It is common for media items which fail to present themselves in expected ways to be excluded or censored from participation in the public media.

Artists and philosophers often seek to examine and subvert the power relationships involved in the communications process.




Harry Potter fans line up to purchase the final book.




Noam Chompsky -- Manufacturing Consent (documentary)

The Book gets Printed

The Medieval Book




The Gutenberg Printing Press




Print meets digital technologies

The Corporate Media: Creation of a Media Sensation (aka: You)

Nicki Minaj on MTV, before the release of her first album.




Nicki Minaj on Saturday Night Live to promote her first album.




Nicki Minaj as fashion icon on international TV




A YouTube watcher as Nicki Minaj

Context: how television creates a virtual community

Fela Kuti: Nigerian music hits the mainstream four decades later



Charlie Parker & Dizzie Gillespie: Jazz begins to go mainstream



Chuck Berry: moving in a "wild" way while playing an instrument, aka rocking and rolling



Danny and the Juniors: a reason why teenagers with transistor radios started to listen to music produced by African-Americans?

note: advance to 1:30 in the video



Grandmaster Flash and the Furious Five: hip-hop reframes urban consumer culture



Dead Prez: hip-hop reframes politics




The Byrds: television creates a virtual space and reframes the live concert 1



The Byrds: television creates a virtual space and reframes the live concert 2



The Byrds: television creates a virtual space and reframes the live concert 3



Jean Claude Van Damme: action movie superstar



JCVD: a new context (framing) for the action movie superstar, and for masculinity itself

the true nature of analog television

A stable image is produced by a fast-moving "dot".